Product29 December 20172 minute read

Kopiko, far beyond just a coffee candy

A photograph from the International Space Station showed a pack of Kopiko among the astronauts’ provisions.

Five astronauts aboard the International Space Station, beside a close-up of a Kopiko pack among their provisions — The International Space Station, November 2017. Photograph as published on mayora.com.

In November 2017 the International Space Station’s account shared a photograph of its crew at Thanksgiving dinner. Readers in Indonesia spotted something familiar among the provisions: a pack of Kopiko. Within days the hashtag #kopikoinspace was travelling across social media.

Why a coffee candy makes sense in orbit

Kopiko is made with real coffee-bean extract, for moments when there is no time to brew a cup. In zero gravity, where a cup of coffee is hard to manage at all, the idea turns out to be useful.

In short

A candy made for people with no time for coffee reached a place where coffee is hard to drink.

Fika Darana, marketing director of Mayora’s candy division, said in a written statement that the company was proud to see Kopiko among the astronauts’ choices. Mayora called it a milestone for Indonesian products, and pointed to the high standard that food must meet before it flies.

The first of its kind

Kopiko was Indonesia’s first coffee candy made with real coffee extract. By 2017 it had been a national favourite for more than 35 years and was exported to more than 80 countries. Meet Kopiko.

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